Leading Health Promotion Book is available for Free to HERO Members (Pay it forward!)

HERO is delighted to announce that the Art and Science of Health Promotion Institute is making the book: Health Promotion in the Workplace, 5th edition (O’Donnell, 2017) available in PDF form for free. This 700+ reference text normally sells for $99.95. Access the book at: https://www.artsciencehpi.com/books.

You can download the PDF at no charge or you can purchase a Kindle version at a nominal charge. The hard copy of the book is available at the usual cost.

The book’s publisher and lead author, Michael P. O’Donnell, MBA, MPH, PhD is CEO of the Art and Science of Health Promotion Institute and is also the first-ever recipient of HERO’s Bill Whitmer Leadership Award which is among many other high honors he has received in our field. O’Donnell is making the book available as a community service because “dozens of scholars and practitioners have contributed chapters to the book, not to mention the thousands of practitioners and scientists who have refined the techniques and science featured in the book; as such, we are able to produce this book because of the wisdom, work and contributions of thousands of other people…so we want to give back.” Of equal importance, according to O’Donnell is that “we want to remove any financial barriers for people or organizations to have access to best practices strategies for creating effective health promotion programs, especially students, entrepreneurs and small employers…with the ultimate goal of improving the health and quality of life of workers.”

Pay It Forward

For HERO members who choose the free PDF or Kindle option, you will see O’Donnell’s institute encourages you to “Pay It Forward” by helping someone else with an unexpected kindness. You will see the Institute’s book download process gives you the option of naming how you plan to pay it forward and they “hope to share these ideas on our website if people share some inspirational plans.”

Because the Art and Science of Health Promotion Institute has made this opportunity available to HERO members, HERO plans to pay it forward by making an “Art and Science of Health Promotion Institute” scholarship available for free tuition ($895 value) to a university student to attend HEROForum17 held in Phoenix, Sept 12-14th.

HERO Member Contributors to Health Promotion in the Workplace, 5th edition

Health Promotion in the Workplace, 5th edition, is a valuable reference for anyone who designs, manages, evaluates or studies workplace health promotion programs. Authored by a team of program managers and scholars who have designed and managed programs in several thousand settings, conducted hundreds of program evaluations, and published thousands of scientific studies on the most effective approaches, this 700+ page book provides the rare combination of practical perspective combined with conservative scientific rigor. Earlier editions have been used by tens of thousands of professionals around the world.

HERO is proud to note that many of the experts who contributed chapters to this 5th edition are also active as HERO Board Members, Committee Members and longtime contributors to HERO’s research and education successes. Some examples are:

HERO Scorecard: The work of Drs. Jessica Grossmeier, HERO’s Vice President of Research, and Steven Noeldner, a Partner and Senior Consultant in Mercer’s Total Health Management specialty practice, is featured in a Program Planning chapter by Michael O’Donnell. (See Appendix 4-C, HERO Scorecard and CDC Scorecard, p. 157.)

Ron Goetzel, PhD, HERO’s Board Chair and first-ever recipient of HERO’s Mark Dundon Research Award, and his colleagues contributed a chapter on Program Evalution, p. 197. It includes content on: Evaluation Types, Study Methodology and Evaluation Cost and Timetables along with a Sample Employee Satisfaction Survey, p. 251.

James O. Prochaska, PhD and Janice M. Prochaska, PhD, speakers at HERO conferences, contributed a chapter on Core Constructs of the Transtheoretical Model, p. 303.

Wesley F. Alles, PhD, a Stanford HERO member, joined with colleagues to contribute the chapter on Self-efficacy: Broad Implications for Research and Practice, p. 347.

Laura Linnan, ScD, a recipient of HERO’s Mark Dundon Research Award, and her colleagues wrote the chapter on Tailoring and Health Promotion in the Workplace, p. 375.

David R. Anderson, PhD, a former HERO Board Chair, Erin L.D. Seaverson, MPH, a HERO Committee Member, and Paul E. Terry, PhD, HERO President, wrote the chapter on Health Assessment, p. 407.

Ed Framer, PhD, a HERO Committee Chair, and Nico Pronk, PhD, HERO Board Member and Committee Chair and recipient of HERO’s Mark Dundon Research Award, joined with Gordon Kaplan, PhD, to write the chapter on Addressing Obesity at the Workplace, p. 507.

Paul Terry, PhD, and Stefan Gingerich, MS, HERO Committee Member, contributed the chapter on Health Decision Support: Health and Medical Decision Support and Chronic Condition Self-Management, p. 561.

Judd Allen, PhD, an expert contributor to HERO’s Culture of Health Committee wrote the chapter on Transforming Organizational Cultures to Support Good Health, p. 633.

William Baun, a recipient of HERO’s Bill Whitmer Leadership Award, contributed Chapter 5 on the Management Process, p. 163.

More Background on Health Promotion in the Workplace, 5th edition, (O’Donnell, 2017)

The book is organized around the Awareness, Motivation, Skills and Opportunity (AMSO) Framework, which was first articulated by Dr. Michael P. O’Donnell in 2005. The AMSO Framework has been adopted by hundreds of employers, and integrated into federal legislation that guides federal spending in this area.

Health Promotion in the Workplace, 5th edition is written with three audiences in mind. The largest audience is the rapidly growing network of professionals who have embraced health promotion as a career. The book aims to provide the insights and tools they need to be as effective as possible in their work, and in turn improve the health and quality of life for millions of people every day.

Another key group is human resource professionals who have not chosen health promotion as a career, but have been tasked with implementing programs in their own organizations. For them, the book provides a tangible sense of how programs should work, so they know how to hire the best people to help them and how to monitor and oversee the successful rollout, evaluation, and evolution of a program.

The most important audience may be students, most of whom are young people with open minds and passion, people who are still formulating career plans. This book endeavors to open their minds to a career path through which they can help individuals experience an enhanced health and sense of wellbeing, transform workplaces into communities that care for their workers while they improve productivity and moderate medical cost increases, all of which will help organizations remain financially sustainable and commercially successful. This text is appropriate for students in undergraduate and graduate level programs.

The 23 chapters of the book are organized into six major sections. The three chapters devoted to The Health Promotion Concept include the health perspective, the business case and the AMSO Framework. The four chapters on Management cover how to design, manage, evaluate, and market a program. The five chapters on Core Theories describe the behavior change theories most important for health promotion: goal setting, Transtheoretical Model, incentives, self-efficacy, and tailoring. The eight chapters on Building Skills address health assessment, fitness, nutrition, stress management, weight control, tobacco control, decision support and EAP. The two chapters on Enhancing Opportunities discuss the impact of social relationships on organization culture. The final chapter is on special challenges in small business settings, the untapped frontier for workplace health promotion.

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