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The HERO Scorecard presented Prudential with a great opportunity to bring together a variety of health-focused contributors and functions that don’t regularly connect. The different areas collaborated to complete the Scorecard, and the result was a uniquely comprehensive view of the company’s health standing. According to Dr. Andy Crighton, Vice President and Chief Medical Officer for Prudential, “it became a launch pad for integration of programs and services which complimented each other but had existed more or less in silos.”

The Scorecard contributors continued to work together completing a gap analysis in lower-scoring areas. “This informed a new multi-year strategy to improve our outreach and impact on individuals and our businesses,” said Dr. Crighton.

 

Source: 2010 HERO Scorecard Progress Report

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